(あとお)

あとおし
noun / suru verb
support, backing, boost
1. support, backing, boost, push from behind
Help or encouragement that gives someone the push they need to move forward or succeed. Originally from the literal act of pushing from behind, now primarily used figuratively.
友人(ゆうじん)後押(あとお)しで決心(けっしん)がついた。
Thanks to my friend's encouragement, I made up my mind.
政府(せいふ)企業(きぎょう)海外進出(かいがいしんしゅつ)後押(あとお)ししている。
The government is supporting companies' overseas expansion.
円安(えんやす)輸出産業(ゆしゅつさんぎょう)成長(せいちょう)後押(あとお)しする(かたち)となった。
The weak yen ended up boosting the growth of the export industry.

USAGE:
Used as both a noun (後押(あとお)しを()ける = to receive support) and a suru verb (後押(あとお)しする = to support). Very common in news, business, and political contexts. Implies providing the extra momentum someone or something needs.

COMMON COLLOCATIONS:

  • 後押(あとお)しする: to support, to back, to boost
  • 後押(あとお)しを()ける: to receive support
  • 〜が後押(あとお)しとなる: something serves as a tailwind/boost