1.
to do a favor expecting something in return; to deliberately put someone in one's debt
To help someone with the ulterior motive of creating a sense of obligation, so that they will feel indebted and reciprocate later. Viewed negatively as calculating or manipulative.
Literally "to sell a favor." The commercial metaphor (売る — to sell) highlights the transactional nature of the behavior. In Japanese culture, where 恩 (obligation, debt of gratitude) is a deeply important social concept, deliberately creating such obligations for personal gain is viewed as manipulative.
Common patterns
- 恩を売るつもりはない: I don't mean to put you in my debt
- 恩を売っておく: to do a favor (with future expectations)
- 恩を売るのがうまい: to be skilled at putting people in one's debt
RELATED 恩 EXPRESSIONS:
Related Words
Related:
恩に着る (to feel grateful)