1.
without flattery; honestly; in all sincerity
A phrase used before a compliment to emphasize that it is genuine and not just polite flattery.
お世辞抜きで、おいしいです。
Honestly, it's delicious — I'm not just saying that.
Usage
お世辞抜きで is used to preface a genuine compliment, assuring the listener that the praise is sincere. Japanese social culture involves frequent compliments (お世辞), so this phrase explicitly sets them aside.