1.
storefront, shop front, store display area
The front area of a store, especially the display area visible from outside or the area where products are displayed for customers. Also refers to in-store retail as opposed to online sales.
店頭に新商品が並んでいる。
New products are lined up on the store shelves.
店頭価格はネットより高いことが多い。
In-store prices are often higher than online.
その限定商品は店頭販売のみで、オンラインでは購入できない。
That limited-edition product is only available for in-store purchase; it cannot be bought online.
USAGE:
Often used to contrast in-store retail with online sales: 店頭販売 (in-store sales) vs. ネット販売 (online sales). In finance, 店頭取引 refers to over-the-counter (OTC) trading. The word emphasizes the physical retail space where customers interact with products.
COMMON COLLOCATIONS:
- 店頭販売: in-store sales
- 店頭価格: in-store price
- 店頭に並ぶ: be on store shelves
- 店頭取引: over-the-counter trading (finance)