1.
welcome; interesting; worth hearing; favorable
Describes information or news that is pleasant, useful, or beneficial to the listener. Literally suggests something that 'comes to the ear' — news that you'd want to hear.
Literally "ear-approaching" — information that naturally draws your attention because it is beneficial or interesting. Almost always used to modify 話 (story/news) or 情報 (information).
Common collocations
- 耳寄りな話: interesting/welcome news
- 耳寄りな情報: useful information
- 耳寄りなニュース: welcome news
- 耳寄りなお知らせ: a welcome announcement
Usage
Frequently used in advertising, news headlines, and promotional materials to attract attention. The nuance is that the information will benefit the listener — a deal, a tip, or good news.