キャンペーン
きゃんぺーん
noun
campaign, promotion
1.
campaign, promotional event, sale
A planned series of activities or a special promotion aimed at achieving a particular goal, especially in marketing and retail.
キャンペーン中は安くなる。
Prices go down during the campaign.
夏のキャンペーンで半額セールをやっている。
They're running a half-price sale as a summer promotion.
ポイント還元キャンペーンに申し込んだら、千円分のポイントがもらえた。
When I signed up for the point-back campaign, I got 1,000 yen worth of points.
USAGE:
In Japanese, キャンペーン is used overwhelmingly for commercial promotions and sales events rather than political or social campaigns. Stores, restaurants, and online services constantly run キャンペーン to attract customers.
COMMON COLLOCATIONS:
- キャンペーン中: during the campaign/promotion
- キャンペーン期間: campaign period
- 割引キャンペーン: discount promotion
- キャンペーンに参加する: to participate in a campaign