はやり

はやり
noun
fashion; trend; fad; what's popular
1. fashion; trend; the current craze; what's in style
What is currently popular or in fashion. The noun form of the verb 流行(はや)る (to be popular, to catch on). Often written 流行(はや)り in kanji.
What's popular right now?
This is a fad among young people.
If you only buy trendy clothes, they soon start to feel dated.

The noun form of 流行(はや) (to be popular, to catch on). Often written 流行(はや)り in kanji; without the okurigana, 流行(りゅうこう) is normally read りゅうこう instead.

Common collocations

Similar words

  • 流行(りゅうこう): trend; fashion — the same kanji read formally, used in writing and news
  • ブーム: boom — a sudden, often short-lived surge in popularity