1.
preview screening; advance showing; press screening
A screening of a film held before its official release, typically for critics, media, and invited guests. Also includes public preview events held as promotional activities.
A common term in the Japanese entertainment industry. Preview screenings serve both as promotional events and as a way for critics to review films before release.
Forms
試写 (test screening) + 会 (event, gathering)
Common collocations
- 試写会に招待する: to invite to a preview screening
- 試写会に当選する: to win a spot at a preview screening
- 試写会に応募する: to apply for a preview screening
- マスコミ試写: press screening
- 完成試写会: completion preview (screening of the finished film)
Cultural note
In Japan, many preview screenings are open to the general public through lotteries or magazine/website promotions. Winning (当選) a spot is a popular way to see anticipated films early. These events often include 舞台挨拶 (stage greetings) by the cast.