()()

なげうり
noun
fire sale; dumping; selling at a loss
1. fire sale; dumping; selling at a loss
Selling goods at far below their normal price, usually to quickly dispose of inventory. Can also refer to selling assets at a steep discount out of desperation.
在庫(ざいこ)()()りする。
To sell off inventory at fire-sale prices.
閉店(へいてん)セールで商品(しょうひん)()()りされていた。
Products were being sold at rock-bottom prices during the closing sale.
株価(かぶか)急落(きゅうらく)して、投資家(とうしか)たちが()()りに(はし)った。
Stock prices plummeted, and investors rushed to dump their holdings.

USAGE:
()()り can describe both physical retail (selling goods cheaply to clear stock) and financial markets (panic selling of stocks or assets). It always implies selling at a significant loss.

COMMON COLLOCATIONS:

  • ()()りする: to sell at a steep discount
  • ()()価格(かかく): fire-sale price
  • ()()りに(はし)る: to rush to dump (assets)
  • ()()状態(じょうたい): a state of dumping

WORD FORMATION:
()げ (throw) + ()り (selling). The image is of throwing goods away by selling them cheaply.