1.
selling point, main draw, appeal
The most attractive or noteworthy feature of something — what makes it worth choosing. Used for products, restaurants, performers, and any offering.
この店の売りは新鮮な魚だ。
This restaurant's selling point is its fresh fish.
安さが一番の売りだ。
Its cheapness is its biggest selling point.
あの俳優は演技力が売りで、どんな役もこなす。
That actor's selling point is his acting ability — he can handle any role.
2.
selling, sale
The act of selling. Often used in compound expressions related to commerce.
売りに出す。
To put up for sale.
家の売り買いは慎重にした方がいい。
You should be careful with buying and selling a house.
不動産の売りが増えて、市場に物件があふれている。
The number of properties for sale has increased, flooding the market with listings.
USAGE:
Sense 1 is very common in casual and marketing language. The pattern 〜が売り means "the selling point is ~." Sense 2 appears in fixed expressions like 売りに出す (to put up for sale) and 売り買い (buying and selling).
COMMON COLLOCATIONS:
- 一番の売り: the biggest selling point
- 売りに出す: to put up for sale
- 売り買い: buying and selling, trade
- 売り文句: sales pitch, catchphrase