Instagram

いんすたぐらむ
noun
Instagram
1. Instagram
A social media platform focused on sharing photos and videos.
Instagramに写真(しゃしん)投稿(とうこう)した。
I posted a photo on Instagram.
この(みせ)はInstagramで人気(にんき)になった。
This shop became popular on Instagram.
Instagramのストーリーは24時間(じかん)()える。
Instagram stories disappear after 24 hours.

Instagram is very popular in Japan, especially among younger generations, for sharing photos, following trends, and discovering restaurants and shops.

COMMON EXPRESSIONS:

  • インスタ: shortened form of Instagram
  • インスタ()え: Instagram-worthy, photogenic
  • ストーリー(ズ): Instagram Stories
  • リール: Reels (short videos)
  • ハッシュタグ: hashtag

USAGE NOTES:

  • インスタ()え was a buzzword in Japan and refers to things that look good on Instagram
  • 「インスタで()た」(I saw it on Instagram) is common when discovering new places
  • インスタグラマー: Instagrammer, Instagram influencer

Instagram is often shortened to インスタ in casual conversation.