インバウンド

いんばうんど
noun
inbound tourism, foreign visitors
businesstravel
1. inbound tourism, foreign tourists visiting Japan
Tourism from abroad into Japan, or the foreign tourists themselves. A buzzword in Japanese business and media, especially since the tourism boom of the 2010s.
インバウンド需要(じゅよう)が伸(の)びている。
Inbound tourism demand is growing.
インバウンドの観光客(かんこうきゃく)が増(ふ)えて、京都(きょうと)は混雑(こんざつ)している。
Kyoto is crowded because of the increase in inbound tourists.
インバウンド対策(たいさく)として、多言語(たげんご)の案内(あんない)表示(ひょうじ)を設置(せっち)する自治体(じちたい)が増(ふ)えている。
As a measure for inbound tourism, more local governments are installing multilingual signage.

Usage

インバウンド became a major buzzword in Japan starting around 2015 as the government actively promoted foreign tourism. It is used as both a noun and a modifier. The term appears constantly in news, business, and policy discussions about tourism. The opposite concept (Japanese traveling abroad) is アウトバウンド.

Common collocations

Related Words

Related: 観光客(かんこうきゃく) (tourist, sightseer)
general
Added 2026.2.9 16:23 · Revised 2026.9.2 13:01
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