(なかづ)

なかづり
noun
hanging advertisement (in a train)
1. hanging advertisement in a train; overhead transit ad
An advertisement poster hung from the ceiling of a train car, positioned at eye level for standing passengers. A distinctive feature of Japanese public transportation.
電車(でんしゃ)中吊(なかづ)広告(こうこく)()た。
I saw a hanging advertisement in the train.
週刊誌(しゅうかんし)中吊(なかづ)広告(こうこく)()(はい)った。
A hanging ad for a weekly magazine caught my eye.
中吊(なかづ)広告(こうこく)はデジタルサイネージに()()わりつつあるが、まだ(かみ)のものも(おお)い。
Hanging train ads are gradually being replaced by digital signage, but there are still many paper ones.

CULTURE:
A distinctive feature of Japanese trains. The posters are hung from horizontal bars near the ceiling, hanging at a height visible to standing passengers. Weekly magazines, new books, and event announcements are common subjects. The term is short for 中吊(なかづ)広告(こうこく).

COMMON COLLOCATIONS:

  • 中吊(なかづ)広告(こうこく) (hanging transit advertisement — full form)
  • 電車(でんしゃ)中吊(なかづ)り (train hanging ad)
  • 中吊(なかづ)りを()す (to run a hanging ad)