(むちゃくしょく)

むちゃくしょく
noun
no artificial coloring; free of added dyes
food
1. no artificial coloring; free from added dyes
A food label claim indicating that no artificial colorants or dyes have been added to a product. Commonly seen on Japanese food packaging alongside other natural/additive-free claims.
無着色(むちゃくしょく)食品(しょくひん)(えら)ようにしている
I try to choose foods with no artificial coloring.
このたらこ無着色(むちゃくしょく)で、自然(しぜん)(いろ)している
This cod roe has no artificial coloring, so it has a natural color.
Products with no artificial coloring or additives are popular among health-conscious consumers.

Compound of () (no; without) + 着色(ちゃくしょく) (coloring; dyeing). Frequently appears on food packaging as a label claim, especially on products like mentaiko, pickles, and processed meats where artificial coloring is sometimes added.

Common collocations

Similar words

  • 無添加(むてんか): no additives — broader claim covering all artificial additives, not just colorants
  • 天然着色料(てんねんちゃくしょくりょう): natural colorants — dyes derived from natural sources, not artificial