(こきゃくまんぞく)

こきゃくまんぞく
noun
customer satisfaction
1. customer satisfaction
The degree to which customers are pleased with a product, service, or experience. A core concept in business management, often measured through surveys and used as a key performance indicator.
顧客満足(こきゃくまんぞく)()向上(こうじょう)させたい。
We want to improve customer satisfaction.
顧客満足(こきゃくまんぞく)()調査(ちょうさ)結果(けっか)分析(ぶんせき)した。
We analyzed the results of the customer satisfaction survey.
(たか)顧客満足(こきゃくまんぞく)維持(いじ)するためには、アフターサービスの充実(じゅうじつ)()かせない。
To maintain high customer satisfaction, thorough after-sales service is essential.

Composed of 顧客(こきゃく) (customer/client) + 満足(まんぞく) (satisfaction). Often abbreviated as CS in business jargon. This is a standard business term found in corporate reports, marketing materials, and management discussions.

COMMON COLLOCATIONS:

  • 顧客満足(こきゃくまんぞく)(): customer satisfaction level/score (often abbreviated CS)
  • 顧客満足(こきゃくまんぞく)()調査(ちょうさ): customer satisfaction survey
  • 顧客満足(こきゃくまんぞく)(たか)める: to increase customer satisfaction
  • 顧客満足(こきゃくまんぞく)向上(こうじょう): improvement of customer satisfaction

SIMILAR WORDS:

  • CS (シーエス): customer satisfaction (abbreviation) — the abbreviated form commonly used in business
  • 利用者(りようしゃ)満足(まんぞく)(): user satisfaction level — for public services rather than commercial customers
  • 従業員(じゅうぎょういん)満足(まんぞく): employee satisfaction — the internal equivalent, measuring staff happiness