(ちゅうげん)

おちゅうげん
noun
mid-year gift
honorificculture
1. mid-year gift
A gift given in summer (typically July) to express gratitude to people who have helped you, such as teachers, bosses, doctors, or business contacts.
To send a mid-year gift to someone who has helped me.
The department store's mid-year gift section is crowded.
I received a beer assortment as a mid-year gift.

Etymology

From 中元(ちゅうげん), a Taoist festival on the 15th day of the 7th lunar month. The お is an honorific prefix.

Timing

  • Kanto region: early to mid-July
  • Kansai region: late July to mid-August
  • Often sent before (ぼん) (Obon)

Common gifts

  • Food and beverages (beer, juice, sweets)
  • Seasonal items (summer foods, cold noodles)
  • Daily necessities (cooking oil, soap)

Etiquette

  • Usually accompanied by a greeting card
  • Value typically ranges from 3,000 to 5,000 yen
  • Reciprocating is expected if you receive one
  • Department stores offer delivery services

Related custom

歳暮(せいぼ) is the equivalent year-end gift-giving custom.