福袋(ふくぶくろ)

ふくぶくろ
noun
lucky bag; grab bag
shoppingculturenew year
1. lucky bag; grab bag; mystery bag
a sealed bag containing random merchandise sold at a discount, especially during New Year sales
福袋(ふくぶくろ)を買(か)った。
I bought a lucky bag.
正月(しょうがつ)に福袋(ふくぶくろ)を買(か)うのが楽(たの)しみだ。
I look forward to buying lucky bags at New Year.
この福袋(ふくぶくろ)は一万円(いちまんえん)相当(そうとう)の商品(しょうひん)が入(はい)っている。
This lucky bag contains products worth 10,000 yen.
人気(にんき)の福袋(ふくぶくろ)は朝早(あさはや)くから行列(ぎょうれつ)ができる。
People line up early in the morning for popular lucky bags.
福袋(ふくぶくろ)を開(あ)けるまで中身(なかみ)が分(わ)からないのが面白(おもしろ)い。
The fun part is not knowing what's inside until you open it.

Cultural note

福袋(ふくぶくろ) is a Japanese New Year tradition where stores sell sealed bags containing random merchandise at a discount. The contents are usually worth more than the price paid.

福(ふく) means 'luck' or 'fortune,' reflecting the hope for good luck in the new year.

Types

Modern variations

Many stores now offer online 福袋(ふくぶくろ) and some reveal contents in advance.

general
Added 2026.1.25 16:33 · Revised 2026.9.2 13:01
08000/08159_fukubukuro