広告料(こうこくりょう)

こうこくりょう
noun
advertising fee; ad revenue
1. advertising fee; advertising charge; ad revenue
The money paid for placing an advertisement, or the revenue earned from carrying advertisements.
広告料(こうこくりょう)を払(はら)ってCMを出(だ)す。
To pay an advertising fee to run a commercial.
この雑誌(ざっし)は広告料(こうこくりょう)で成(な)り立(た)っている。
This magazine is sustained by advertising revenue.
ネット広告(こうこく)の広告料(こうこくりょう)はクリック数(すう)に応(おう)じて変(か)わる。
Online advertising fees change depending on the number of clicks.

広告(こうこく) (advertisement) + 料(りょう) (fee, charge). Can refer both to the cost of placing an ad and to the revenue earned from hosting ads. Common in media, marketing, and business discussions.

COMMON COLLOCATIONS:

  • 広告料(こうこくりょう)を払(はら)う — pay advertising fees
  • 広告料(こうこくりょう)収入(しゅうにゅう) — advertising revenue
  • 広告料(こうこくりょう)が高(たか)い — advertising fees are high
  • 広告料(こうこくりょう)で運営(うんえい)する — operate on advertising revenue

SIMILAR WORDS:

  • 広告費(こうこくひ) — advertising expenses — focuses on the cost side from the advertiser's perspective
  • 掲載料(けいさいりょう) — publication fee; listing fee — the fee for having something published or listed
  • 広告(こうこく)収入(しゅうにゅう) — advertising income — specifically the revenue side

Related Words

Related: こうこくぬし
general
Added 2026.4.27 1:36
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