(わだいせい)

わだいせい
noun
newsworthiness; topicality; buzz
1. newsworthiness; topicality; ability to generate buzz
The quality of being interesting or noteworthy enough to become a topic of conversation. Used to evaluate how much public attention something can attract.
この映画(えいが)話題性(わだいせい)(たか)い。
This movie has high buzz.
話題性(わだいせい)のある商品(しょうひん)はSNSで拡散(かくさん)されやすい。
Products with topicality tend to spread easily on social media.
話題性(わだいせい)だけでなく中身(なかみ)(しつ)大切(たいせつ)にするべきだ。
You should value the quality of the content, not just its ability to generate buzz.

Formed from 話題(わだい) (topic, subject of conversation) and the suffix (せい) (quality, nature). It describes the inherent potential of something to become widely discussed.

COMMON COLLOCATIONS:

  • 話題性(わだいせい)(たか)い / (ひく)い — has high/low buzz potential
  • 話題性(わだいせい)のある〜 — something newsworthy; something that generates buzz
  • 話題性(わだいせい)(ねら)う — to aim for topicality
  • 話題性(わだいせい)()む — to be rich in newsworthiness

SIMILAR WORDS:

  • 話題(わだい) — topic, subject (the base word; refers to the topic itself rather than its quality)
  • 注目度(ちゅうもくど) — degree of attention (measures how much attention something gets)
  • 知名度(ちめいど) — name recognition, fame (focuses on how well-known something is)

USAGE:
Commonly used in media, marketing, and entertainment contexts. In the age of social media, 話題性(わだいせい) has become a key metric for evaluating content, events, and products.