モットー もっとー noun motto; guiding principle communication 1. motto; guiding principle; credo A short phrase expressing the principle or belief by which a person, group, or organization lives or acts. From English "motto." 早寝(はやね)早起(はやお)きがモットーだ。🔊 Early to bed and early to rise is my motto. 「お客様(きゃくさま)第一(だいいち)」が当店(とうてん)のモットーです。🔊 "Customers first" is our store's motto. 彼(かれ)は「失敗(しっぱい)を恐(おそ)れない」をモットーに、新(あたら)しいことに挑戦(ちょうせん)し続(つづ)けている。🔊 With "don't fear failure" as his motto, he keeps taking on new things. A loanword from English "motto." Refers to a personal or organizational guiding phrase. Often paired with をモットーにする ("to take ~ as one's motto").Common collocations～をモットーにする: to make ~ one's motto～をモットーとする: to adopt ~ as a guiding principleSimilar words座右(ざゆう)の銘(めい): personal motto; favorite maxim — more formal and literary, usually a borrowed saying信条(しんじょう): creed; conviction — a deeply held belief rather than a catchy phrase Related Words Compare: 座右(ざゆう)の銘(めい) (personal motto) Compare: 信条(しんじょう) (creed) Compare: 標語(ひょうご) (slogan) general Added 2026.6.17 0:19 · Revised 2026.9.2 13:02 29000/29293_mottoo