1.
little devil; imp
A small devil or demon. The literal meaning of the compound.
2.
coquette; playful temptress; someone with devilish charm
A person, typically a woman, who is flirtatious and charmingly mischievous, captivating others with a mix of innocence and seductiveness. Used with an admiring or playful nuance rather than a truly negative one.
Usage
Sense 2 is the more common modern usage. Popular in fashion, beauty, and entertainment contexts to describe a type of feminine charm that combines cuteness with playful seductiveness. Often used as a modifier: 小悪魔的 (devilishly charming), 小悪魔メイク (little-devil-style makeup).
Common collocations
- 小悪魔的 (devilishly charming)
- 小悪魔メイク (little-devil-style makeup)
- 小悪魔キャラ (flirty character type)
- 小悪魔女子 (a coquettish girl)
Similar words
- 魔性: bewitching nature — stronger and more serious; implies dangerous allure
- あざとい: calculating cuteness — describes deliberately cute behavior to get what one wants