広 告(こうこく)代 理 店(だいりてん)

こうこくだいりてん

noun

advertising agency; ad agency

1. advertising agency; ad agency

A company that plans and produces advertising and buys media space on behalf of client businesses. Composed of 広告(こうこく) (advertisement) + 代理店(だいりてん) (agency).

広告(こうこく)代理店(だいりてん)に勤(つと)めている。

I work at an advertising agency.

その宣伝(せんでん)は広告(こうこく)代理店(だいりてん)に任(まか)せた。

We left that promotion to an ad agency.

大手(おおて)の広告(こうこく)代理店(だいりてん)が、その企業(きぎょう)の新(あたら)しいキャンペーンを手(て)がけている。

A major advertising agency is handling that company's new campaign.

Compound of 広告(こうこく) (advertisement) + 代理店(だいりてん) (agency, a business acting on another's behalf). It plans campaigns and brokers ad placements for client companies.

COMMON COLLOCATIONS:

大手(おおて)広告(こうこく)代理店(だいりてん): major advertising agency
広告(こうこく)代理店(だいりてん)に依頼(いらい)する: to commission an ad agency

SIMILAR WORDS:

広告(こうこく)会社(がいしゃ): advertising company — nearly synonymous, slightly more general
PR会社(がいしゃ): PR firm — focuses on public relations rather than paid ads

general

Added 2026.5.25 12:05

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