宣伝(せんでん)

せんでん
noun
advertisement, publicity
communicationwork
1. advertisement, publicity, promotion
The activity of making something known to the public, especially to sell products or services.
They're advertising the new product.
宣伝(せんでん)費(ひ)をかけすぎた。
We spent too much on advertising.
それは誇大(こだい)宣伝(せんでん)だ。
That's false advertising / exaggerated publicity.
2. propaganda
Information, often biased, used to promote a political cause or viewpoint.
Propaganda was widespread during wartime.
You must not be misled by political propaganda.
That political party gathered support by conducting a large-scale propaganda campaign.

宣伝(せんでん)する is used as a する-verb meaning "to advertise" or "to publicize."

Common collocations

Similar words