ブログ

ぶろぐ
noun
blog
internetcommunication
1. blog, weblog
A regularly updated website or web page, typically run by an individual or small group, written in an informal or conversational style.
I update my blog every day.
I like reading travel blogs.
I want to become a famous blogger.

From English "blog" (weblog). Blogs remain popular in Japan, often used for longer-form personal writing, reviews, and hobby content.

Common expressions

Related words

Usage

In Japan, blog platforms like Ameba (アメブロ) and はてなブログ have been widely used. Unlike short-form SNS posts, ブログ typically refers to longer written content.