(たいしゅうか)

たいしゅうか
noun, suru verb
popularization; mass popularization
1. popularization; becoming accessible to the general public
the process of something becoming widespread and accessible to ordinary people rather than just elites
スマートフォンの大衆化(たいしゅうか)(すす)んだ。
Smartphones have become widely popularized.
自動車(じどうしゃ)大衆化(たいしゅうか)20世紀(にじっせいき)(おお)きな変化(へんか)だった。
The mass popularization of automobiles was a major change of the 20th century.
高級(こうきゅう)料理(りょうり)大衆化(たいしゅうか)により、(だれ)でも(たの)しめるようになった。
The popularization of high-end cuisine has made it accessible to everyone.

大衆化(たいしゅうか) describes the process of something becoming accessible to ordinary people.

WORD FORMATION:
大衆(たいしゅう) (the masses, general public) + () (change into, -ization)

VERBAL USE:
大衆化(たいしゅうか)する: to become popularized, to become accessible to the masses

COMMON EXPRESSIONS:

  • 大衆化(たいしゅうか)(すす)む: popularization advances
  • 〜の大衆化(たいしゅうか): popularization of ~
  • 大衆化(たいしゅうか)した〜: popularized ~

USAGE:
Often used for technologies, luxury goods, or cultural items that were once exclusive but became widely available. Can have neutral or slightly negative connotations (implying loss of exclusivity).

RELATED:

  • 普及(ふきゅう): spread, diffusion (more neutral)
  • 一般化(いっぱんか): generalization
  • 民主化(みんしゅか): democratization