ターゲット

たーげっと
noun
target
businessbusiness
1. target, intended audience or goal
The intended recipient, audience, or objective of an action, plan, or product. Used in business, marketing, and general contexts.
ターゲットを絞(しぼ)る。
To narrow down the target.
この商品(しょうひん)のターゲットは若(わか)い女性(じょせい)だ。
The target audience for this product is young women.
広告(こうこく)のターゲットを明確(めいかく)にしないと、効果(こうか)が出(で)にくい。
If you don't clearly define the advertising target, it's hard to get results.

Usage

ターゲット is most commonly used in business and marketing contexts to mean "target audience" or "target market." It is also used more broadly for any goal or objective.

The native Japanese equivalent 標的(ひょうてき) is more formal and often implies a physical target or a target of attack.

Common collocations

general
Added 2026.2.13 5:10 · Revised 2026.10.13 9:44
11000/11036_taagetto