販 促(はんそく)

はんそく

noun

sales promotion

1. sales promotion

Activities and strategies designed to increase sales of a product or service. An abbreviation of 販売促進.

販促(はんそく)キャンペーンを始(はじ)める。

To start a sales promotion campaign.

新商品(しんしょうひん)の販促(はんそく)に力(ちから)を入(い)れている。

We're putting effort into promoting the new product.

販促(はんそく)用(よう)のチラシを1万(まん)枚(まい)配(くば)って、来月(らいげつ)のセールに備(そな)えた。

We distributed 10,000 promotional flyers in preparation for next month's sale.

Usage

Abbreviation of 販売促進(はんばいそくしん) (sales promotion). Widely used in business and marketing contexts. Often used as a modifier: 販促(はんそく)グッズ (promotional goods), 販促(はんそく)活動(かつどう) (promotional activities).

Common collocations

販促(はんそく)キャンペーン (promotional campaign)
販促(はんそく)グッズ (promotional goods/items)
販促(はんそく)活動(かつどう) (promotional activities)
販促(はんそく)費(ひ) (promotional expenses)

Similar words

宣伝(せんでん): advertising, publicity — broader term for getting the word out
プロモーション: promotion — loanword equivalent
広告(こうこく): advertisement — specific advertising medium

Related Words

Related: 宣伝(せんでん) (advertising, publicity)

Related: 広告(こうこく) (advertisement)

Compare: プロモーション (promotion)

Compare: 販売促進(はんばいそくしん) (sales promotion)

general

Added 2026.3.16 9:43 · Revised 2026.9.2 13:01

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