(くちづて)

くちづて
noun
word of mouth; oral tradition
communication
1. word of mouth; hearsay
Information or news passed from person to person through spoken conversation rather than written communication.
That shop became popular through word of mouth.
口伝(くちづて)()いた(はなし)から正確(せいかく)かどうかわからない。
I heard it through word of mouth, so I'm not sure if it's accurate.
That restaurant fills up with reservations through word of mouth alone.
2. oral tradition; oral transmission
The practice of passing down knowledge, stories, or techniques verbally from one generation to the next.
This technique has been passed down through oral tradition.
In the era before writing, history was passed to the next generation through oral tradition.
Traditional performing arts have been preserved through oral transmission from master to apprentice.

Emphasizes that information travels through spoken word rather than written or digital means. The same kanji 口伝(くでん) read as くでん refers specifically to secret oral teachings in traditional arts or religion, while くちづて is the everyday word for word-of-mouth communication.

Common collocations

Similar words

  • 口伝(くでん): secret oral teachings transmitted within a tradition (more formal, specialized)
  • 口コミ(くちこみ): word-of-mouth reviews or recommendations, especially for products and restaurants (modern, casual)
  • 伝聞(でんぶん): hearsay; information received secondhand (more formal, often used in legal or journalistic contexts)